On May 31 – World No Tobacco Day, the members of Be a Man Club saw an opportunity to highlight how harmful cigarettes are for our health. This day has been announced by the member states of the World Health Organization and is held every May 31st since 1987, where WHO member states try to raise awareness of tobacco damages and risks and encourage the reduction of production and tobacco consumption. For this reason, every year a slogan on the fight against smoking is proposed. The Young Men Initiative “Be a Man Club” took this initiative against the damage caused by tobacco consumption with the message “Tobacco is killing us”.